American Apparel Signs with Ebay
And we showcase the label's 'greatest tits'.
Yesterday, American Apparel announced it had signed a deal with eBay, to the effect that from 1 September, the self-proclaimed 'industrial revolution' of a label will form a part of eBay's new e-commerce section. The partnership will serve as an energy kick for the flailing label, which has already suffered this year from a director reshuffling and financial struggles. It is hoped that the deal will attract a younger demographic to eBay's brand of online commerce; the retail giant is currently lacking consumers from the 18-25 age bracket.
A bit of positive press must be music to the ears of notorious American Apparel founder Dov Charney, whose is still at the centre of (another) sexual harassment case.
In honour of the deal, we thought we'd throw together a compilation of some of our favourite advertising images from American Apparel over the years. We're dubbing it: 'American Apparel's Greatest Tits' - for obvious reasons.