Aug 10, 2012 11:47AM

Exclusive: Rachel Rutt x Nobody Video & Interview

Forget double denim, Rachel says go triple.

We're so obsessed with Rachel Rutt that we followed her around during Fashion Week this year. Now, she fronts the video campaign for Nobody's Spring 2012 'Tonal' collection. The denim-makers teamed up with filmmakers, the AEON, with our very own Ana Ifould styling the video. Wearing the three 'Tonal' denim looks in Green Envy, Blue America and Grey Phantom, Rachel is teleported onto natural scenery including rainforests, salt caves and clouds.

 

Last season's story was called 'True Blue', appropriate considering every piece is handmade in Melbourne and the enviro-friendly folks are accredited by the Ethical Clothing Australia Standards. We chatted with Rachel about the perfect pair of jeans and the magic of green screens.\

Dijana Kumurdian: Did you have fun making the video?
Rachel Rutt: Well, I've never worked with a green screen before. That was new. I always remember the Seek ad when I think of green screens. The guy who has all the little neon balls attached to his body. It was cool to be like him for a day.

What makes the perfect pair of jeans?
You can tell when someone is at ease in their jeans. That's perfect. It's not a particular style, it's the way they wear them.

Double denim: hell yeah or hell no?
Go triple.

What's your favourite piece in Nobody's 'Tonal' collection?
The sleeveless shirts. They remind me of my utility vest, which is very sexy.

You can shop 'Tonal' online now!

Introduction: Leesa Gallaher
Interview: Dijana Kumurdian

Latest


Snapchat Is Getting Ads & News

This spring, Snapchat gets real.


A-Trak Really Doesn't Like Taylor Swift's Video Either

But he's now an Odd Future member called Flan Emoji.


Watch Blood Orange's Dev Hynes Discuss Violence In Ferguson

Following his assault by security guards at Lollapalooza.


Watch Tavi Gevinson On Jimmy Fallon

Talking graduation, Green Day and NYC.


See Lover's SS14/15 Collection 'Zodiac'

The virgin and the warrior.


Watch HAIM's Ricki Lake Homage 'My Song 5' Feat. A$AP Ferg

Also feat. Vanessa Bayer, Ezra Koenig, Ke$ha, Grimes, Big Sean.


Gallery: Nom*D @ Marr Factory 2014

Showing the noobs how it's done.


Missing Model Ataui Deng Has Been Found

After missing for two weeks.


Earl Sweatshirt: Taylor Swift Perpetuates Black Stereotypes

The rapper says her new video is "inherently offensive and ultimately harmful."


Kanye West & Paul McCartney Might Be Recording An Album

Including a song that may be called 'Piss On My Grave'.


Interview & Shoot: King Avriel

Talking books, lyrics and meaning with the King.


Firekites' Guide To The Internet

The band take us through the WWW.


The One: Escentric Molecules

Pheromones care of Escentric 01.


See RES Denim's S14 Campaign

PLUS win some free-free-freebies.


Darkside Have Come To An End

Announce final show and share two unreleased tracks.


Gavin McInnes Takes Leave of Absence After Anti-Trans Article

After 'Transphobia Is Perfectly Natural' brouhaha.


Lena Dunham Goes Platinum

Crucial hair news update.


Falls Festival 2014 Line-Up Announced

Jamie xx, Salt N Pepa, Joey Bada$$, Alt J and more.


See Beyonce Do Nancy Sinatra In 'On The Run' Teaser

Feat. police walkie-talkie noises.


Grimes Calls Out Pro-Drug Trolls

After Wikipedia edits cite the use of amphetamines on 'Visions'.


Meet The Model: Shannikah Rae @ Chic

Plus WIN some Fuji Fun!


Imaginary Online Dating Profile: Collarbones

Listen to their just-dropped track 'Turning'.


Exclusive: Dion Lee II Campaign

So phresh and so clean.


Top 12: Shark Week Shopping

Get into the spirit via OhLike.