Helvetica: The Perfume
Totes quirky branding company Guts and Glory have invented a perfume inspired by what is arguably the best font ever, Helvetica. While the Swiss typeface is great and all — only typography nerds could truly appreciate this bottle of water. Oh, we didn't mention that it's full of water? It is. There's no smell. Nothingness. Full of only "the purest and most essential elements" (air and water) the 24-carat gold lettered bottle retails for $62.