Feb 03, 2012 12:00AM

Irina Lazareanu, Alex James for Aubin & Wills

The Romanian model and Blur bass player front the Spring campaign.

Irina Lazareanu and Blur bass player Alez James front the Spring 2012 campaign for Aubin & Wills. It doesn't really look like a campaign, though. The images look more like the kind of lazy Sunday you might dream about during the week. It almost feels like you're peeking at the photo album of some (well-clad) couple who sketch each other in Moleskines and have heated debates about their favourite novels over cups of tea. Describing itself as modern British design inspired by the past living in the present," Aubin & Wills' collection this season is infinitely wearable, practical and timeless.

There's also a fittingly grainy video shot on 16mm film to accompany the campaign images, set to the backing track of Lazareanu's song 'The King' (How unfair is it that she looks like that and can sing? Be a little less talented and beautiful already):

See the complete campaign here, featuring wallpapers as good as the prints:

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www.aubinandwills.com