Enter Fullscreen
Jun 12, 2012 10:52AM

Opening Ceremony x Adidas Originals FW12 Campaign

A capsule collection to launch the London Olympics in style.

Opening Ceremony have collaborated with adidas Originals on a FW12 capsule collection, proving that OC founders Humberto Leon and Carol Lim (who we interviewed for #94) really are the street smartest. The super cool collaboration is in celebration of both the 2012 London Olympics and the launch of Opening Ceremony's first British store, and will be available next month at their new Covent Garden shop.

The collection takes inspiration form 90s sportswear, blending bold prints with tech fabrics and florals. It features paisley bandana prints and a pretty genius floral sneaker. We also hear there's going to be some unisex jelly sandals (a sure contender for the gold medal). Be a good sport and check out the campaign above, shot by Josh Olins.

Lucy Jones


Pirelli's 'Fetish' Calendar Girls For 2015 [NSFW]

Karen Elson, Gigi Hadid, Joan Smalls, Adriana Lima, shot by Steven Meisel.


Meet The Model: Gabriel Marques @ DNA Models

Loves Milla Jovovich, is scared of crustaceans.


Collection Survey: Kate Sylvester AW15

"The owls are not what they seem."


Social Snaps: Heaps Gay's 1st Birthday

Shot by Gavriel Maynard @ The Oxford.


Elissa McGowan Takes Our Australian-As Survey

Plus take a look at the full 'Bloom Out' SS15 lookbook.


Masterclass: Au Naturel

Shop the shoot: Back to basics.


Oyster Fashion: 'U Can't Sit With Us' — A Study In Cliques

By Ben Taylor, Alexandra Marzella and Colette Miller.


Perfume Genius Shows Us His Witch Glance In LA [Gallery]

Dissing Eminem and getting shot by Darren Ankenman.


Meet The Model: Elena Kantaria @ Women

Shot in New York by Gadir Rajab.


Social Snaps: Ellery Launches 'Inhabit'

Westfield Doncaster gets a Scentre Group-sponsored designer space.


Oscar Key Sung x P.A.M. x Gavriel Maynard

An imaginary online dating profile with the Melbourne lonely boi.