Feb 27, 2013 11:41AM

Ryan McGinley x Edun SS13 Campaign

There's an elephant in the room.

Ryan McGinley (who we interviewed for Oyster #91) is back with another campaign for Bono and wife Ali Hewson's label Edun. Last year he shot Charlotte Free and the dude from Lana Del Rey's 'Born To Die' video interacting with some well-behaved butterflies, and now for SS13 he adds an elephant along with very McGinley soft pastel backdrops.

See the campaign above and watch a behind-the-scenes video of babes getting drenched below.

Julian Rifkin


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