Rihanna Shot Her Own Fenty Campaign Because Of Course She Did


Remember when Rihanna ruled the world? Yeah, us too. It’s Friday and the singer has already pushed body positivity with her realistic mannequins at an NYC Fenty pop-up, released a new clothing drop, oh, and shot a fashion campaign by herself. As part of the new Fenty release on June 19, the brand uploaded some behind-the-scenes images from the making of their latest campaign. Behind the camera was a familiar face: RihRih, directing models and calmly snapping pics like a pro.

View this post on Instagram

Release 6-19. Live tomorrow. #FENTY

A post shared by FEИTY (@fenty) on

It makes sense Rihanna would be a good photographer. After all, she’s had enough years to see what it’s like in front of the lens. But more importantly, she’s in control of every aspect of Fenty, the first ever brand founded by a woman at LVMH. If this doesn’t make you feel at least a little bad about yourself… well, I’ll just go back to binging TV. As for Rihanna, she’ll probably be saving the world.

Image: Instagram


CXLOE Has All The Feels In Oyster #117

"I love to make things a little bit broodier... a little bit dirtier... and a little bit darker."

Clowning Around For Oyster #117

"What's the matter feeling like you don't fit in anywhere? How about fittin' that ass in with us?"