MatchesFashion Opens Five-Storey Retail Dream With Exclusive Prada Collab

Get in loser, we’re going shopping.

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Ur fave e-comm has just entered the IRL. Not do to things subtly, they’ve opened up shop in a five-storey townhouse at 5 Carlos Place, Mayfair — which will not only be a roof over luxurious fashions, but it will also be a spot for loads of very cool and interesting events/activations.

This is where you’ll find the Mario Sorrenti ‘Kate’ book launch and signing, conversations between smart people like Vogue’s chief critic Sarah Mower and clashing patter genius Richard Quinn, or French power woman Garance Doré and style king Gauthier Borsarello. Plus floral masterclasses, jewellery masterclasses and supper clubs.

And this week, for the opening event, MatchesFashion collaborated with Prada on an installation within the space and an exclusive 110 piece collection. You can catch the instal until September 12 — with it’s Prada-branded arcade games and vending machines with customised knick-knacks — and the exclusive garb can be bought online if not in store.

Head here for a full schedule of events and RSVP details.

Images: Courtesy MatchesFashion